A GOOD EXPERIENCE, THANK YOU! by Ula Babenskaite

2016

Facts

Name
Ula Babenskaite
Studieretning
Kommunikationsdesign
Projekt type
Afgangsprojekt
Samarbejdspartner
Goods

Tekst

Communication Designer, Ula Babenskaité, focuses on creating a positive experience for the online shopper, in this case the style-conscious man who appreciates quality and design in all aspects of life. Based on his needs and desires and an in-depth understanding of the significance of semiotics she prepares an online journey in the men’s web shop GOODS, which gives him an experience of harmony between content and interaction right through the journey.

Thus she designs the starting point, so to speak, for the habits that will ensure that the user continues to come back – again and again – just like you check your iPhone for the 30th time without thinking about it.