PLAY - the design way


Masterclass and one-day conference focusing on play and design
22 - 02
22 January - 02 February
Design School Kolding

The ability of playfulness to inform many, if not all, design processes and outcomes is the driving principle of this year’s DesignCamp at Design School Kolding. It recognises how open-ended and playful methods can drive idea development and strategic design potential. In that way, the purpose is to inject (a much-needed) inventiveness and radical reframing into the solution to issues surrounding the provision of products and services. 

The Camp finishes with an open conference with international keynote speakers and exhibitions that display the playful inspirational solutions by the students. The conference takes place on Friday 2 February and is open to everyone. Please register no later than 29 January.

09:30 Registration, coffee and playful snack
09:50 Welcome
Lene Nyhus Friis, Head of Design for Play, Design School Kolding
10:10 Play as a way of exploring possibilities
Helle Marie Skovbjerg, Professor MSO Design for Play, Design School Kolding
Play is a strangely, compelling and natural human phenomenon which we are all linked to by instinct. It is though play that we acquire our life skills, and being in play situations creates opportunities for exploring possibilities of life. In her keynote, Helle Marie Skovbjerg will present the mood perspective as a way to understand play with the aim of acknowledging the value of play.
11:10 Play track session introduction: choose between 3 student group tracks
11:15 Exhibition opening and mobile lunch boxes
11:45 Play track sessions go live (to be announced)
          Track 1
          Track 2
          Track 3
12:45 Coffee break
13:00 Play as a tool for creative strategies
Krystina Castella, Professor ArtCenter College of Design, Pasadena
As an industrial design practitioner and educator Krystina Castella uses play as a catalyst for the design process. She will discuss the benefits of play for enhancing collaboration, expanding our imagination and getting in touch with a designer’s unique point-of-view for a project. She will share a few of the methods she uses, student corporate collaborations, and her insights on the future of play.
14:00 Panel discussion with ‘specialist task force’
Sune Gudiksen. Assistant Professor and Head of Camp 2018, Design for Play 
14:30 Thank you and goodbye