Facts

Name
Henrik Hegelund
Line of study
Communication design
Project type
MA project
Collaborator
USE
Sponsored by Aarhus Municipality, The Danish Art Foundation and Danmarks Nationalbanks Anniversary Fund

Text

New type for a new world

TYPOTHON
For most people type design is invisible, but at the same time it is one of the most important graphical tools in communication. Going forward, the technological development will make high demands of the function of type, and therefore the subject deserves more attention, Henrik Hegelund believes. With the participation of several internationally recognized type designers he has kick-started TYPOTHON with a series of events related to Aarhus being the European Capital of Culture in 2017. This momentum must be used to make the city attractive to type designers by arranging talks and events and offer opportunities to gain additional qualifications.

TYPOTHON
For mange er designet af skrifter usynligt, men på samme tid et af de vigtigste grafiske virkemidler i kommunikation. Fremadrettet vil den teknologiske udvikling stille høje krav til skriftens funktion, og derfor fortjener faget øget opmærksomhed, mener Henrik Hegelund. Med deltagelse af flere internationalt anerkendte skriftdesignere har han derfor kickstartet TYPOTHON med en stribe events under Aarhus’ tidligere værtskab som Kulturhovedstad. Det momentum skal bruges til at gøre byen attraktiv for skriftdesignere i form af talks, events og muligheden for at opkvalificere sig.

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