Unges møde med banken by Simone Lerche Laursen

2021

Facts

Name
Simone Lerche Laursen
Line of study
Design for People
Discipline
Communication Design
Project type
Master

Unges møde med banken

Communication Design / Design for People / MA

Unges møde med banken
ÅOP, løbetid og månedlig ydelse – hvordan er det nu lige med det? Økonomi er for mange et privat anliggende, men også et emne, der kan være præget af følelser som tvivl og usikkerhed. Særligt for unge voksne sker der i 20’erne mange forandringer, der er forbundet med de første, selvstændige økonomiske beslutninger. Derfor har Simone Lerche i samarbejde med Nordea undersøgt, hvordan unge voksne møder banken, når de låner penge, og hvordan det møde kan udfordres og udvikles.

Young people’s meeting with the bank
APR, maturity, monthly payments – how does that all work, again? Many people consider their personal economy a private issue, but it is also a topic that is often associated with feelings of doubt and uncertainty. Especially for young adults, who often experience life changes during their 20s that involve the need to make their first independent economic decisions. To facilitate this, Simone Lerche worked with Nordea to study how young adults meet the bank when they take out a loan and how that meeting can be challenged and developed.

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