#THEHOLYTRINITY by Sidsel Søgaard
2014
Facts
Navn
Sidsel Søgaard
Studieretning
Kommunikationsdesign
Projekt type
MA Project
Samarbejdspartner
Museet for Samtidskunst, Roskilde
#THEHOLYTRINITY
#THEHOLYTRINITY is a Critical Design project and an investigation of spirituality in contemporary pop culture.
The project takes shape as a proposed exhibition for the Museum of Contemporary Art in Roskilde, Denmark, utilizing the pop icon Beyoncé as case.
#THEHOLYTRINITY invites you to experience two roads through religiosity – an exoteric and an esoteric – an outer and an inner experience of the idol as God. Through a series of speculative objects the visitor is invited to interact with the exhibition on various levels, aiming to make the individual ponder, and generate discussion about contemporary spirituality.
#THEHOLYTRINITY is an updated interpretation of the traditional Holy Trinity. The Idol, the Experience, and You – the Fan – have substituted the Father, the Son, and the Holy Spirit, and with that in mind, #THEHOLYTRINITY invites you to exit through the gift shop; purchase the self-evaluation tool, and integrate your personal beliefs in your everyday rituals, to continue the thought process and the discussion outside the museum walls.
The project takes shape as a proposed exhibition for the Museum of Contemporary Art in Roskilde, Denmark, utilizing the pop icon Beyoncé as case.
#THEHOLYTRINITY invites you to experience two roads through religiosity – an exoteric and an esoteric – an outer and an inner experience of the idol as God. Through a series of speculative objects the visitor is invited to interact with the exhibition on various levels, aiming to make the individual ponder, and generate discussion about contemporary spirituality.
#THEHOLYTRINITY is an updated interpretation of the traditional Holy Trinity. The Idol, the Experience, and You – the Fan – have substituted the Father, the Son, and the Holy Spirit, and with that in mind, #THEHOLYTRINITY invites you to exit through the gift shop; purchase the self-evaluation tool, and integrate your personal beliefs in your everyday rituals, to continue the thought process and the discussion outside the museum walls.
Introduction
Title
Exhibition introduction
Exoteric Experience
Beyble Studies
The Beyble
Beyble quote
Esoteric Experience
The Gatekeeper
The creation of a Beyciple
The Beyciples
The Gatekeeper's Dress
#THEGATEWAYTODIVINITY
Professing faith and gaining access
Gateway to Beycome a Beyciple
Exit Through the Gift Shop
Exit though the gift shop
self-evaluation tool
integration for reflection
Exhibition Model
Exhibition Model